With a five-year presence in Nigeria and two decades of operation in the United States, 10Dollar, an entertainment outfit focused on capturing emerging talents in Nigeria, recently reiterated its commitment to support emerging artistes in Nigeria.
The renewed commitment was made during a meeting with journalists held at the Lagos Airport Hotel. Comprising 10 Dollar Show, 10Dollar Music, and 10Dollar Entertainment, CEO, 10Dollar Otedola, emphasised the strategic approach of using these facets of the holding to provide an ecosystem to support emerging artistes’ careers.
“10Dollar has injected millions of dollars into the Nigerian entertainment industry to raise and expose up-and-coming artistes to the limelight,” Otedola disclosed.
With a track record of promoting diverse talents, 10Dollar has been a driving force behind the success stories of several rising stars. From hosting budget-friendly shows that give lesser-known artistes a platform to shine, to curating a thriving music label that nurtures raw talent, 10Dollar has consistently shown its dedication to the growth of the arts.
As part of its commitment, it introduced two budding acts: Iboy MP and Queen Sapphire. They join the extensive list of signed acts to 10Dollar Music. Both acts are expected to release their first singles under the label on September 1, 2023.
In the future, 10Dollar intends to help new artistes gain exposure through their upcoming 10Dollar app, designed to absorb new acts into a growing online community of artistes, music lovers, and potential investors.
